Fluff is a unique marshmallow crème of the finest quality.  Its unusual light and fluffy texture makes it ideal as a sandwich spread topping or recipe ingredient.

Fluff has no artificial preservatives and is made by a special batch process.  The ingredients are whipped together by large mix masters, similar to smaller electric beaters found in most kitchens.  This beating process makes Marshmallow Fluff light, fluffy and delicious! 

Packed in 7.5 oz. jars, 12 jars per case, the product is manufactured by the Durkee Mower Company in its facility in Lynn, Massachusetts.  Despite one or two competitors and an occasional private label in the business, the Durkee Mower Company has produced Marshmallow Fluff for a fiercely loyal customer base for close to ninety years and counting!  Over those years, the Durkee Mower Company and its management has prided itself on its ability to produce the same quality and taste that customers have enjoyed - since 1920!  The Company as well as the product has been featured in daily newspapers from the Boston Globe and Herald to national magazines such as Time and Newsweek for its ability to maintain its success in the competitive world of food marketing.  Overall, Durkee Mower serves as an industry benchmark of success and an intriguing story of how one company has stood the test of time without discounts or any marketing.  According to Mr. Don Durkee, president and owner, the secret of this success is quality. 

To ensure that the quality of the product is exactly the same, batch after batch, they close the plant down once a year for maintenance and “reconstruction” of the various components of the machines which have produced Fluff batches, according to a secret formula since 1920!

This “quality” goal has been accomplished by a team of management personnel who appreciate the customer following and resist the temptation to tamper with success.

It should be noted that Fluff is a product that has become a favorite in homes that cover the full-spectrum of American living.  Marshmallow Fluff has been found in the cupboards from the White House to campus dorms and school cafeterias around the country. 

The point of this presentation is that it is a “tried and true” favorite American spread.  Everyone seems to have eaten Fluff at some point in his life.  As an example, Senator Kennedy frequently requested Fluffernutter sandwiches for picnic and lunches he planned with friends!  The product evokes happy, pleasant memories from childhood. It’s Marshmallow Fluff by no other name!